ISOTYPE

Definition

ISOTYPE is the acronym for the International System of Typographic Picture Education, a visual language created by Otto Neurath, Marie Neurath, and Gerd Arntz in 1925 in Vienna, Austria. The goal to develop a notion for visual communication to make facts about the world easily understandable to ordinary people. Its core characteristics are that it is based on pictograms that represent the topic of the data, a single symbol representing a certain quantity, and stacking to show amounts.

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Synonyms

• Wiener Methode der Bildstatistik / Vienna method of pictorial statistics

Related Links

• Isotype Archive by Jason Forrest

Videos

• Isotype and Graphics Language by Jason Forrest

References

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