Teaching:TUW - UE InfoVis WS 2005/06 - Gruppe 01 - Aufgabe 1 - Aesthetic-Usability Effect

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1. Definitions

  • The Aesthetic-Usability Effect is a condition whereby users perceive more aesthetically pleasing designs to be easier to use than less aesthetically pleasing designs.[Mark Boulton]



  • The aesthetic usability effect describes a phenomenon in which people perceive more-aesthetic designs as easier to use than less-aesthetic designs—whether they are or not. The effect has been observed in several experiments, and has significant implications regarding the acceptance, use and performance of a design.[Universal Principles of Design (Hardcover)]
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