Visual Analytics

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Visual analytics is the science of analytical reasoning facilitated by interactive visual interfaces. [Thomas and Cook, 2006]
People use visual analytics tools and techniques to synthesize information and derive insight from massive, dynamic, ambiguous, and often conflicting data; detect the expected and discover the unexpected; provide timely, defensible, and understandable assessments; and communicate assessment effectively for action.


Visual analytics is a multidisciplinary field that includes the following focus areas:

  • analytical reasoning techniques that let users obtain deep insights that directly support assessment, planning, and decision making;
  • visual representations and interaction techniques that exploit the human eye’s broad bandwidth pathway into the mind to let users see, explore, and understand large amounts of information simultaneously;
  • data representations and transformations that convert all types of conflicting and dynamic data in ways that support visualization and analysis; and
  • techniques to support production, presentation, and dissemination of analytical results to communicate information in the appropriate context to a variety of audiences.
[Thomas and Cook, 2005, 2006]



References