Visual Cue
A visual cue is a signal and reminder of something; aiming to be self–explanatory and preattentive, it brings to mind knowledge from previous experiences providing a framework for its own interpretation.
Through graphics design visual cues such as pictogrammes have a long history and are used to smoothen and standardize almost every kind of communication today.
References
- [Moriarty]: Sandra E. Moriarty, An Interpretive Study of Visual Cues in Advertising.